Second-Largest Powerball Jackpot Means Big Sales For Retailers

Written By Derek Helling on October 31, 2022
Billion dollar jackpot powerball drawing multistate prize

It could be a happy Halloween for one lucky player or group of people if they do the near-impossible in tonight’s Powerball drawing. A more sure thing is that businesses selling game tickets should see those sales spike on Oct. 31, 2022.

The jackpot for tonight’s drawing is an estimated $1 billion, the second-highest amount the game has ever seen for its progressive windfall. Just like how the odds of matching all six numbers in order are astronomical, the number of sales that US gambling retailers see today could be the same.

Powerball drawing for Oct. 31, 2022 bears all the hype

Pennsylvania Lottery executive director Drew Svitko stated that Monday is just the second time that a Powerball jackpot has hit ten figures. No one has hit the jackpot in the last 37 drawings and now the next person or persons to do stands to collect one of the largest prizes in US lottery history.

At this value, it’s already one of the largest US lottery prizes ever. One of the few prizes to outrank Monday’s grand prize is still quite young. In September, two players in Illinois split another ten-figure lottery prize, a $1.34 billion Mega Millions jackpot.

The largest prize in US lottery history, valued at $1.586 billion before taxes, came from a Powerball drawing in January 2016. In 2018, a player in South Carolina won the most-lucrative Mega Millions prize of $1.573 billion. So far, those are the only prizes of a billion or more that winners have actually claimed.

Should no one hit the jackpot in Monday’s drawing, the prize will continue to gain value toward that record haul. For Powerball retailers, however, the payday attached to this drawing is likely ongoing already.

Lottery retailers report bumps in Powerball sales

When a historic jackpot is up for grabs, the best position to be in is the person selling the chance to win that prize. Retailers of both online and physical Powerball tickets are reporting bumps in sales across the nation.

For example, online lottery courier service theLotter reported “a large increase in traffic” for last Friday’s drawing, when the jackpot sat at $800 million. Those sales should continue at a frenzied pace for the balance of Monday.

In most states, sales cut off an hour or two before the drawing, which happens at 11 p.m. Eastern Time. That means players have until either 9 p.m. or 10 p.m. Eastern to buy their tickets depending on their locations.

With odds of over 1 in 292 million, most players will only accomplish adding to the sales of retailers across the country. An extremely lucky winner might make Halloween 2022 a life-changing night.

Photo by PlayUSA
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Derek Helling

Derek Helling is a lead writer for PlayUSA. Helling focuses on breaking news, including legislation and litigation in the gaming industry. He enjoys reading hundreds of pages of a gambling bill or lawsuit for his audience. Helling completed his journalism degree at the University of Iowa.

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