The Massachusetts Gaming Commission (MGC) teamed up with Encore Boston Harbor (EBH) and GameSense to roll out “PlayMyWay.” It is a voluntary budgeting tool available on electronic games that helps players gamble responsibly.
Jenny Holaday, president of Encore Boston Harbor said:
“Encore Boston Harbor has collaborated with the Massachusetts Gaming Commission, the Massachusetts Council on Gaming and Health and GameSense, to develop responsible gaming strategies since day one. PlayMyWay is a natural extension of those efforts, empowering our guests with new technology to proactively manage their playing decisions.”
As MGC announced about a month ago, Wynn Resorts casino joined MGM Springfield and Plainridge Park in implementing responsible gaming software. All three Massachusetts casinos now utilize the software on their slots and electronic games.
Within the first month of the PlayMyWay launch, more than 2,200 people enrolled to utilize EBH’s responsible gaming service. More precisely, the number of new registrations came to 2,227, including 981 people who enrolled within the first week of its availability and 454 users on day one.
What exactly is PlayMyWay?
PlayMyWay is a responsible gaming budgeting tool designed by IGT. It allows Wynn Rewards players to monitor the amount of money they spend and offers support in making decisions on whether to continue or stop playing. As an optional benefit for Wynn Rewards players, the tool allows players to personalize their gameplay by setting a budget before they begin gambling.
As Mark Vander Linden, MGC’s Director of Research and Responsible Gaming explained:
“Providing players with all the necessary information and resources available will help them make well informed decisions about their gambling, including when to stop and how much to spend. PlayMyWay supports informed player choice by giving people the opportunity to set a budget before they begin, and then reinforcing that decision through the gambling session. We’re thrilled that this tool is now available at each Massachusetts casino.”
The PlayMyWay program is the latest tool added to MGC’s responsible gaming framework known as GameSense which was conceived by the British Columbia Lottery Corporation in 2009.
Helping players keep their gambling safe
Players at Enocre can sign up for PlayMyWay by inserting their Wynn Rewards card into any slot machine, electronic game, or PlayMyWay Kiosk at the GameSense Info Center.
Cardholders can voluntarily select a daily, weekly and/or monthly budget to track their spending at EBH. Once enrolled, players will receive automatic notifications as soon as they reach the budget they set. Should a player continue to play, notifications will be received at 25% intervals.
MGC Chair Cathy Judd-Stein said:
“Responsible gaming is always front of mind in all the work we do at the Massachusetts Gaming Commission, and PlayMyWay is another tool to help patrons keep their gambling safe and fun. Encore Boston Harbor has embraced this program as a tool that can help their customers. The launch of PlayMyWay at Encore Boston Harbor marks a completion of the MGC’s goal of offering a uniform platform for slot machine players to set a budget and track their play at any Massachusetts casino.”
PlayMyWay first rolled out as a pilot program at Plainridge Park Casino in 2016 and recently at MGM Springfield in April 2022.
Marlene Warner, Executive Director for the Massachusetts Council on Gambling and Health added:
“For many, gambling can be a fun form of entertainment, but much like other fun activities, it’s easy to spend more time playing than originally intended – and as a result, exceed your entertainment budget. PlayMyWay allows players to voluntarily pre-commit to a spending budget and then adds helpful transparency to their spending in real-time, empowering them to make informed and healthy choices.”