EveryMatrix Coming Soon To Michigan Online Casino Market

Written By Katarina Vojvodic on December 16, 2022 - Last Updated on January 2, 2023
MGCG gives conditional approval to EveryMatrix to operate in Michigan

Online gaming provider, EveryMatrix, has received conditional approval from the Michigan Gaming Control Board (MGCB).

EveryMatrix applied for a gaming license in Michigan earlier this year to support its commercial advancements. As a result, the MGCG gave the green light to EveryMatrix to officially distribute its content in the Michigan online casino market.

The Malta-headquartered international supplier will launch its casino offerings via CasinoEngine, its integration and productivity platform.

Alongside its launch in Michigan, EveryMatrix already has licensure in New Jersey, Pennsylvania and West Virginia, with more US jurisdictions to follow.

EveryMatrix expects to “go live shortly” with Michigan players

Michigan expansion was part of the company’s ongoing effort to enlarge its reach in the online gambling vertical.

Erik Nyman, President EveryMatrix Americas, said:

“The state of Michigan has established a solid framework for online gaming and delivered strong results since market opening. We are very pleased that EveryMatrix has been granted the license approval for iGaming and expect to go live shortly with our customers.”

From its in-house studios, Armadillo and Spearhead, EveryMatrix distributes content to operators through its CasinoEngine solution.

CasinoEngine features one of the industry’s largest casino content libraries, with access to over 12,500 games across 250+ casino vendors and sub-vendors. Thanks to its modularity, the platform can also be integrated with 3rd party platforms.

New Jersey was the company’s first US online casino jurisdiction

With the launch of its in-house casino content with BetMGM, New Jersey was the company’s first US online casino jurisdiction.

As of October, New Jersey players have been able to access:

  • John Daly Spin It and Win It
  • Armadillo Goes West
  • The Lioness, featuring Amanda Nunes, Brazilian MMA champion

EveryMatrix also entered a gaming content deal in July with 888casino, part of 888 Holdings.

EveryMatrix has been delivering software, solutions, content and services for online casinos, sports betting, payments and affiliate management to Tier 1 operators. The company also targets newer brands.

The platform is highly modular, scalable and compliant. It allows operators to choose the optimal EveryMatrix solution depending on their needs and existing in-house capabilities.

Photo by PlayUSA
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Katarina Vojvodic

Katarina Vojvodic is a lead writer for PlayUSA who lives in Toronto. Vojvodic provides coverage of the US gambling industry with a focus on US online casinos. Previously, she covered Ontario’s online gambling industry for PlayCanada.com. Vojvodic holds a master’s degree in journalism from the University of Belgrade. Outside working hours, she can be found near the water with her husband and their two kids.

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