Wisconsin sports betting gamblers have a reason to celebrate after Kambi Group plc (“Kambi”) signed a multi-channel sportsbook partnership with Potawatomi Casinos & Hotels.
The Potawatomi Casino in Milwaukee will be the sportsbook starting point, but other locations will follow soon.
Potawatomi Casinos attract millions of visitors annually
Patrons of the Wisconsin casino in Milwaukee can expect several changes. The casino plans to feature:
- 20 self-service kiosks
- Live odds boards
- On-premises mobile app launch
In a press release, Chief Executive Officer and Co-Founder of Kambi, Kristian Nylén, said:
“We are proud to partner with Potawatomi Casinos & Hotels, a deal which further strengthens Kambi’s strong relationship with tribal casino operators and expands our footprint across the United States. Potawatomi Casinos & Hotels has some of the premier entertainment destinations in the Midwest, and we look forward to bringing them and their customers our award-winning sports betting technology.”
Both organizations excited about Wisconsin sports betting partnership
Dominic Ortiz, CEO and General Manager of Potawatomi Casinos & Hotels said:
“Potawatomi Casinos & Hotels is pleased to partner with Kambi, a global leader in sports betting technology. Kambi’s proven track record will be beneficial as we introduce this new gaming amenity to our millions of annual visitors from throughout the region.”
With the Milwaukee Bucks poised to make another deep playoff run, the collaboration comes at a perfect time for Wisconsin sports betting fans.