Sparket, a B2B platform, announced a partnership with social casino Sportzino. The collaboration is for FunPicks, a new customizable sweepstakes game.
Cited in a news post by PlayCA, Sparket Chief Executive Officer Aaron Basch said the partnership is a testament to the company’s progress thus far:
“We are thrilled with the launch of FunPicks on Sportzino. Partnerships like these are a testament to the value and potential of our platform. We are excited to work together to bring unparalleled social prediction experiences to our users.”
Key takeaways
- Sparket and Sportzino have launched FunPicks, a customizable sweepstakes game.
- The partnership enables Sparket to tap into Sportzino’s free-to-play model, attracting millions of users.
- Sparket’s focus on partnerships and products has driven a reported 300% quarter-over-quarter revenue growth over three fiscal quarters.
What should players expect from FunPicks sweepstakes?
According to industry experts, the sweepstakes gambling market is projected to continue upward, driven by increasing demand for interactive gaming experiences.
FunPicks’ prediction platform breaks away from traditional sports betting by offering an extensive range of categories. Players can engage with predictions across diverse categories like:
- Reality TV show winners
- Pop culture events
- Sports outcomes
- NFL performances
- Music and entertainment awards
- Esports tournaments
- Political elections
Players can also get into predictions:
- Select the NFL quarterback with the most passing yards on a given Sunday.
- Predict the winner of a reality TV show’s upcoming season.
- Choose the artist to win a prestigious music award.
- Forecast the outcome of a major sporting event.
“This partnership will allow us to really lean into the alternative content categories that make Sparket so unique.
Sportzino’s ‘FunPicks,’ as our product is called, will feature prediction pools across reality TV, pop culture, alternative sports and unique bet types on traditional sports (like Battle of the QBs),” Evan Fisher, co-founder of Sparket, told PlayCA.
Sportzino, owned by Blazesoft, brings its expertise in social online sports betting to the table. The company’s free-to-play model has attracted millions of users, and its partnership with Sparket is expected to expand its reach.
Blazesoft launched a much-talked-about social casino, Zula Casino, which offers more than 150 different online slots and table games, in September 2023.
Zula celebrated its first anniversary throughout September, saying it now has more than 1,000 games since its launch.
Sparket’s partnerships fuel rapid growth in online gaming sector
This latest launch comes hot on the heels of Sparket’s partnerships with Soboba Casino Resort and PENN Entertainment (NASDAQ: PENN).
The partnership with Soboba Casino Resort, announced earlier this year, resulted in the launch of Soboba Sports, a free-to-play sports betting product. This platform allows users to engage in sports betting with Sparket’s Social Betwork technology.
But Sparket’s biggest coup yet is its collaboration with PENN Entertainment, one of the largest gaming operators in the US. PENN has integrated Sparket’s social betting software into its PENN Play Casino, further enhancing its line of interactive features for players.
So, what’s behind Sparket’s winning streak? According to industry insiders, it’s the company’s focus on strategic partnerships and product innovation. And the numbers don’t lie — Sparket has reported 300% quarter-over-quarter revenue growth over the past three fiscal quarters.