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Players in New Jersey and Michigan can now access online casino content created by EveryMatrix’s in-house game production studio, Armadillo Studios, on the Golden Nugget Online Gaming app (NASDAQ: DKNG).
The latest deal was announced after $1 through DraftKings in New Jersey. That deal was announced in early May.
In a news release, EveryMatrix Americas President Erik Nyman said he looks forward to carrying on the collaboration by providing aggregation services and exclusive content.
“We’re delighted to work with such an established brand as Golden Nugget Online Gaming. We look forward to our continued work together in the future as we provide premier content alongside our leading aggregation services.”
Key takeaways
- Players in the New Jersey and Michigan online casino markets can access EveryMatrix’s Armadillo Studios content on the Golden Nugget Online Gaming app.
- EveryMatrix now holds licenses in five legal online casino states, New Jersey, Michigan, West Virginia, Connecticut and Pennsylvania.
- EveryMatrix is licensed in Ontario, also.
EveryMatrix expands licensing across North America
Before the latest announcement, EveryMatrix was previously approved in Pennsylvania in February.
Over time, the online casino content supplier has formed beneficial partnerships with major industry operators:
- RubyPlay
- Caesars
- Rush Street Interactive: EveryMatrix games added to betPARX in PA and EveryMatrix content added to BetRivers MI.
- betPARX
- WynnBet
Revenue milestones in North American online gaming markets
Meanwhile, online casinos in NJ collected over $187.9M in April 2024, according to the New Jersey Division of Gaming Enforcement’s revenue report. This establishes a new benchmark for April in the state, as it displays a growth of 18.2% compared to April 2023.
On the other hand, April 2023 saw a 10% decrease in Michigan’s online gambling revenue over the previous month. That was mostly due to the absence of college basketball and football negatively impacting sports betting activity.
The Michigan Gaming Control Board reported that revenue for tribal and commercial operators in April was $195.7 million, a 9.6% drop from March, mostly due to a fall in sports betting. Still, the revenue figure indicates a 20% growth from April 2022, confirming that the market is still solid.
