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New York City-based Boom Entertainment, a provider of digital slots, announced it now offers its online slots in New Jersey through a partnership with BetRivers Casino and Rush Street Interactive.
Boom has launched two of its top-performing slots games in the Garden State, Goose the Gold and Lucky Money Tree. And it plans to launch more titles by the end of the year.
Boom Entertainment General Manager of Casino Content Phil Welty said in a statement distributed to multiple news outlets:
“We’re very excited to bring our innovative, mobile-designed online casino games to BetRivers in the state that started it all. Rush Street Interactive has been a fantastic partner for us. They’ve fully supported our vision to innovate gameplay while providing an intuitive user experience.”
What are Boom’s two new online slot titles in New Jersey?
Goose the Gold and Lucky Money Tree are among the top titles in Boom’s online slots portfolio.
Goose the Gold focuses on the player’s quest to steal riches from a sleeping giant. Among the prizes a player can win is a golden goose. The game uses a 3-by-5 matrix and has 25 pay lines.
Lucky Money Tree features a forest setting in which a money tree offers players baseline cash prizes ranging from $5 to $1,000. Users can earn multipliers that boost their wins by up to 10 times.
Boom also noted that later this year, it will release Money Mansion in New Jersey. The game is “extremely popular” in the United States, the company noted. The game uses a 1-by-3 interface, includes free spins and random bonus re-spins. And it is exclusive to Rush Street Interactive online casinos.
“These aren’t the same old games you’ve seen in casinos for the last twenty years,” Welty said. “We’ve designed these games from the ground up to fully maximize the capabilities of the current generation of smart devices and to bring a fresh, fun casino gaming experience to today’s players.”
While this is Boom’s first foray into the NJ online casino market, it’s not the company’s first launch in the US. Boom offers titles in Michigan and West Virginia, and has temporary authorization to offer online casino titles in Pennsylvania.
New Jersey is a massive online casino market for Boom
The NJ online casino landscape is a lucrative one for gaming operators. Since online casinos launched in late 2013, the state’s iGaming operators have generated more than $6 billion in revenue. The state’s monthly revenue totals consistently rank amount the top three in the country.
In June, the state’s online casinos generated $161.4 million in revenue, just $4.3 million shy of the single-month record of $165.7 million back in March.
