PointsBet Unveils New Content Within Sports Betting App

Written By Katarina Vojvodic on October 11, 2022
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PointsBet Sportsbook announced what it hopes users will find a “first-of-its-kind” content functionality on its app.

Apart from the live streaming of sporting events, US online gambling enthusiasts will now be able to access clips directly focused on betting events as well as individual custom-curated feeds and PointsBet+, the company’s new content hub.

Getting insights directly from PointsBet Sportsbook and Ryan Leaf

PointsBet will use new shows like The Straight Line with Ryan Leaf to create content for the app relative to the day’s sporting events. PointsBet will produce the show four times a week, with NFL editions on Mondays, Thursdays, and Fridays.

In addition, a College Football edition will be available on Wednesdays. It’s an excellent opportunity for fans to learn about the biggest NFL and college football storylines with wagering analysis.

More precisely, PointsBet’s new shows will feature 20-25 on-demand clips that speak to individual markets, including spread wagers, same-game parlays, player props, futures and more. Those clips will provide users with news, insights, and analysis about PointsBet’s betting options.

Aiming to set new industry standards

Liam Roecklein, SVP of Content at PointsBet USA said via press release:

“Sports betting and content go hand-in-hand, and by delivering key information right within our app, we’re setting a new standard for the industry. Getting insights directly from sports figures like Ryan Leaf will be a gamechanger for bettors and help shape both how users wager on and consume sports.

We aim to delight our customers by providing them with industry-leading live betting options like Lightning Bets along with the statistics and analysis necessary to make the best possible decisions.”

The platform will be updated daily with fresh content personalized to individual betting types and preferences.

PointsBet’s new content hub will bring information for core markets, including player and game props, and its exclusive bet type, points betting. It is a high-risk, high-reward sports betting option where the more bettors are right about a particular wager, the more they win.

The content will be created based on the sporting events scheduled for that day and will be presented on specific betting pages.

Leaf said:

“It’s exciting to be able to deliver clips from The Straight Line directly to sports fans via the PointsBet app. PointsBet continues to push the boundaries of what’s possible within the sports betting world by introducing a more analytical and perceptive way for sports fans to bet on games across all sports.”

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Katarina Vojvodic

Katarina Vojvodic is a lead writer for PlayUSA who lives in Toronto. Vojvodic provides coverage of the US gambling industry with a focus on US online casinos. Previously, she covered Ontario’s online gambling industry for PlayCanada.com. Vojvodic holds a master’s degree in journalism from the University of Belgrade. Outside working hours, she can be found near the water with her husband and their two kids.

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