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Online Casino Revenue In Michigan Hits $215 Million In March, Breaks All-Time Record

Written By J.R. Duren | Updated:
Man Counts Revenue With Financial Graph

Life is good for Michigan’s online casinos.

In March, the state’s 15 licensed casino operators generated $215.2 million in gross revenue, marking the first time in state history that online casino revenue eclipsed $200 million.

Michigan’s Motor City, MGM Grand top $50M in monthly gaming revenue

The state’s top online casino license holders combined for more than $140 million in gross revenue this past month:

  • Motor City Casino: $57.6 million
  • MGM Grand Detroit: $54.7 million
  • Bay Mills Indian Community: $40.4 million

Revenue was up 14.5% compared to Michigan’s February 2024 gaming revenue and, year on year, revenue jumped 21% from March 2023’s $171.8 million.

CasinoGross Revenue, March 2024Gross Revenue, 2024
Motor City Casino$57,585,012.01$148,943,152.95
MGM Grand Detroit$54,678,061.36$153,265,793.25
Bay Mills Indian Community $40,424,938.18$113,588,485.60
Little River Band of Ottawa Indians$12,792,439.16$36,397,139.61
Grand Traverse Band of Ottawa and Chippewa Indians$11,280,475.43$32,242,170.60
Keweenaw Bay Indian Community$7,736,540.09$19,144,245.41
Greektown Casino$4,722,945.38$15,209,971.69
Pokagon Band of Potawatomi Indians$4,291,368.14$11,392,240.66
Soaring Eagle Gaming$4,195,055.96$10,200,628.46
Sault Ste. Marie Tribe of Chippewa Indians$3,207,814.44$9,556,540.08
Gun Lake Band of Pottawatomi Indians$3,197,827.81$8,120,945.15
Lac Vieux Desert Band of Lake Superior Chippewa Indians$3,108,301.01$6,803,136.76
Little Traverse Bay Band of Odawa Indians$3,094,732.95$8,959,244.91
FireKeepers Casino$2,495,674.67$6,356,857.56
Hannahville Indian Community$1,817,823.73$4,887,300.50
Total$215,153,827.03$585,067,853.19

March online casino revenue keeps $180M monthly streak alive

Michigan online casinos are in the middle of an incredible revenue streak. In December, the state saw revenue top $180 million for the first time since online casinos launched in 2021.

Since then, gross revenue has stayed above $180 million for four straight months.

MonthGross Gaming RevenueMonth-on-Month Growth
March 2024$215.2 million14.47%
February 2024$188 million3.35%
January 2024$181.9 million0.28%
December 2023$181.4 million3.48%
November 2023$175.3 million9.36%
October 2023$160.3 million-3.67%
September 2023$166.4 million9.33%
August 2023$152.2 million-0.91%
July 2023$153.6 million1.72%
June 2023$151.0 million0.27%
May 2023$150.6 million-5.52%
April 2023$159.4 million-7.22%
March 2023$171.8 million15.92%
Total$2.03 billionN/A

What’s ahead for online casinos in Michigan?

As phenomenal as the past four months have been for Michigan iGaming, history says there’s a good chance revenue will plummet over the next few months. In 2023, gross revenue tumbled around 7.2% from March to April, then another 5.5% from April to May.

That being said, there’s a chance that revenue could stay above $180 million despite the spring stumble that’s likely to come. Revenue dropped around 12% from March 2023 to May 2023. If that trend holds up this year, May’s totals should land between $185 million and $190 million.

Also working to boost gaming revenue is that Michigan online casino operators continue to ink deals that improve their library of online slots. BetRivers announced a new deal with 1×2 Network to boost its online slots.

Last week, BetMGM brought on new games by GameCode and introduced a new online slot title, Excalibur in Michigan.

Photo by PlayUSA
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Written by
J.R. Duren

J.R. Duren has covered the gambling beats for more than a dozen states for Catena Media since 2015. His past reporting experience includes two years at the Villages Daily Sun, and he is a first-place winner at the Florida Press Club Excellence in Journalism Contest.

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