Caesars has every intention of dominating online slots in Pennsylvania, very much in the style of its historical namesake. Toward that end, Caesars recently made another move to ensure that it offers as wide of a selection as its competitors in the state.
On Thursday, Caesars and developer High 5 Games announced a deal that will bring the latter’s content to the Caesars online casino app in Pennsylvania. While these games aren’t new to Pennsylvania, they do represent part of a larger, perhaps imperial, plan.
Which online casino games will High 5 offer in Pennsylvania?
According to a press release by Gaming News Room, High 5 Games are coming to the Caesars Sportsbook & Casino app in Pennsylvania. High 5 Games states that the deal represents an expansion of its relationship with Caesars that began in 2014.
That relationship has included both online and physical slots in Michigan and New Jersey. High 5 Games already had a presence in Pennsylvania, just not with Caesars. For example, BetRivers Casino added High 5 Games titles to its Pennsylvania app in November.
For Caesars Casino players, High 5 Games recommends a few of its most popular titles. Those include:
- Dangerous Beauty
- Golden Knight
- Green Machine Deluxe Power Bet
- Jaguar Princess
Expanding its menu for its branded casino app is important for Caesars to contend in the lucrative Pennsylvania online casino market. In March, online casino revenue for Pennsylvania again broke a national single-month record with $181.5 million in win.
To snag a larger share of that market, Caesars is employing a multi-pronged attack.
Caesars to unleash an all-out assault on Pennsylvania online slots
While there’s plenty of action to go around in Pennsylvania, not all the players on the map are equally powerful. In March, for example, BetMGM Casino and DraftKings Casino (which both operate under the license of Hollywood Penn National) accounted for over 42% of the statewide revenue.
Caesars isn’t relying on its branded app alone to take some of that action from those competitors, though. It recently introduced its Tropicana online casino in the state, hoping to snag the attention of players with an affinity for that brand.
Additionally, on its most recent earnings call, Caesars announced it will reinforce its position in Pennsylvania with a standalone online casino app. Currently, Pennsylvanians access Caesars Casino via an app that is shared with Caesars Sportsbook.
There’s no guarantee that this strategy will lead to Caesars conquering more of Pennsylvania’s market share. However, offering as many slot options as its foes in the state seems a must if Caesars is serious about that achievement.