US online gambling platform PokerStars has renewed its partnership with Oracle Red Bull Racing, the leading Formula 1 Racing team featuring 2021 and 2022 champion Max Verstappen.
This will be the second year in a row that PokerStars has partnered with Red Bull Racing. As a sponsorship partner, PokerStars can offer a variety of rewards, content, and user experiences.
A spokesperson for PokerStars said the company’s first year with Red Bull was “incredible,” and it looks forward to another year of working with the top-tier racing team:
“We are delighted to be going into the 2023 season with even more rewards, content and epic experiences in the pipeline to take our partnership to the next level. This partnership has enabled both us and Oracle Red Bull Racing to reach audiences who share similar passions and interests, and we still firmly believe that the team is the perfect fit for PokerStars.net.”
2023 brings a diverse lineup of online games and offers
PokerStars plan for the 2023 F1 season includes a multi-platform approach to content and contests including the following.
YouTube F1 content
The company’s YouTube channel will feature “never-before-seen footage” of the Red Bull Racing team. PokerStars will cover pivotal races, but it did not say which races it will source content from.
Red Spade Pass
PokerStars is continuing its Red Spade Pass promotion, which gives pass holders exclusive access and luxury accommodation and perks at one F1 race during the season.
Players can earn the pass in multiple ways, including winning Red Spade Pass free rolls. Last year’s pass holders received a package that included:
- Trackside viewing at the Monaco Grand Prix
- A four-night hotel stay in Nice for the race
- Transfers to and from the airport and the grand prix
- Flights to and from France
- A video message from a Red Bull team member
- Merchandise
- Bonus bets for PokerStars’ sportsbook and online casino
Race weekend promotions
In addition to exclusive YouTube content and the Red Spade Pass, PokerStars will offer F1-themed games during race weekends. Called “Embrace the Race,” the promos will include games such as:
- “Chicane Cash Drop”
- Spin & Go Races
- Odds boost on sports bets
- A weekend leaderboard on its casino app
Branding placement
According to PokerStars, its branding will appear on the team’s F1 cars in the following spots:
- The halo, which is the protective ring around the driver’s head
- Inner cockpit
- Rear wing end plate
- Pit crew helmets
- Drivers’ race suits
More ahead from PokerStars online gambling and Oracle Red Bull Racing
Prickly team principal (manager) Christian Horner said the partnership between Red Bull and PokerStars “has been an ace move,” and hinted at new developments between the two companies.
“As we enter another year together, we’re raising the stakes and taking our collective game to the next level,” he said. “While we can’t reveal too much just yet, I can tell you that there are some truly exciting projects in the works, and we look forward to unveiling our plans in the coming months.
