Sparket’s Social Betwork signed a partnership agreement with Station Casinos, a Red Rock Resorts’ subsidiary, to license software that will be integrated into the company’s virtual casino STN Play app.
The software integration offers free-to-play live event betting via Sparket’s proprietary pool wagering system. Players can participate online through the STN Play app by making virtual coin-based bets on real-life sporting events, esports, reality TV, and more.
A big step forward for Sparket
Through its proprietary pari-mutuel betting system, Sparket provides dynamic odds for every bet. Partnering with Station Casinos marks another milestone on the company’s path to success.
As Aaron Basch, CEO of Sparket shared via press release:
“This is a big moment for Sparket as we bring our product to market with one of the leading operators in the world. We’ve been hard at work building our robust Social Betwork platform, and we’re excited to bring new content to help our industry partners grow their business with free to play live event wagering.”
The Social Betwork technology is built with an eye on integrating Web3 and blockchain technologies by decentralizing the entire betting process. It enables users to provide event metadata and confirm outcomes as the company follows its mission to democratize live event betting.
Sparket has previously run contests for traditional sports, reality TV, esports and private golf clubs. Sparket has partnered with a sportsbook operator Wagr to help drive user acquisition during football season.
Its previous partnerships also include deals with USBookmaking and Cahuilla Casino.
Furthermore, Sparket achieved GLI-33 certification and announced the creation of its Social Betwork wagering platform on StartEngine. The company believes this certification will position Sparket to offer its live event betting platform for real money betting in regulated markets.
Sparket partnership to help keep Station Casino users entertained
Tom Mikulich, SVP of Innovation at Station Casinos said:
“We’re excited to partner with Sparket – they have an innovative new technology which approaches live event wagering in a way that will attract new users to our free-to-play product. For our STN Play product, we strive to keep our customers entertained by offering fun, compelling, and engaging content. Our partnership with Sparket will help us accomplish those goals via social live event wagering pools.”
Station Casinos is among the most successful providers of gaming and entertainment in Las Vegas.
Station’s properties are known for their regional entertainment destinations and include many restaurants, entertainment venues, movie theatres, bowling areas, as well as convention and banquet space. The casinos also offer traditional casino gaming in the form of video poker, slot machines, table games, bingo, and race and sports wagering.