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After a full month of operation, Massachusetts sportsbooks have something to celebrate.
According to data from the Massachusetts Gaming Commission (MGC), the three retail sportsbooks generated roughly $2 million in sports betting revenue.
Legal, regulated retail sports betting began on Jan. 31 with the three land-based operators going live: Encore Boston Harbor, MGM Springfield and Plainridge Park Casino.
Plainridge Park takes top revenue spot but Encore took more bets
- Plainridge Park generated $890,555 in revenue for the opening month
- Encore Boston Harbor secured the number two spot with $857,602 in revenue
- MGM Springfield came in last with $262,066
As a whole, retail sportsbooks generated $25.7 million in sports betting handle, with a majority placed at Encore Boston.
Sports betting handle by property:
- Encore Boston Harbor: $16.9 million
- Plainridge Park: $7.1 million
- MGM Springfield: $1.8 million
As for state taxes, Massachusetts collected over $300,000 in taxes from sports betting, according to the MGC.
Online Massachusetts sportsbooks entering the mix
Although not part of the initial January launch, online sports betting started in time for the NCAA Tournament. Online sports betting in Massachusetts began on Mar. 10, with six online sportsbooks.
The MGC said it would publish its first revenue numbers on Apr. 17. According to experts, the data will include separate revenue totals from all six MA online sportsbooks. It should be noted the data will only be numbers from the launch date, Mar. 10 to Mar. 31.
The six online operators up and running in the state are:
- DraftKings
- FanDuel
- WynnBet
- Caesars
- Barstool
- BetMGM
Four other operators, Betr, Bally Bet, Fanatics and Betway, are expected to launch soon.
Given the amount of betting on March Madness, there is speculation that sports betting handle could exceed $120 million. According to GeoComply, the geolocation technology company sportsbooks use, more than 406,000 bettor accounts logged 8.1 million geolocation transactions over launch weekend (March 10-12).
For comparison, that amount of activity was nearly double that of Arizona and Virginia, states of comparable size. Taking it a step further, only New York, New Jersey, Pennsylvania and Ohio were more active sports betting states.
