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RubyPlay has expanded its presence in the United States through a new content rollout on Ocean Casino Resort’s online casino platform, BetOcean. The agreement brings a slate of RubyPlay titles to New Jersey players and introduces Egyptian Sun SE as a BetOcean exclusive in its first US release.
The launch strengthens RubyPlay’s position in regulated North American markets while giving BetOcean access to new proprietary content and player-tested titles.
RubyPlay online slots launch and exclusive BetOcean rollout
RubyPlay’s first wave of games is now available on BetOcean online casino in New Jersey, including:
- J Mania Lucky Pyggs
- Immortal Ways: Volcano
- Diamond Explosion 7s SE
Additional RubyPlay slots — such as Mad Hit Devil and Immortal Ways: Spooktacular — will follow as part of a phased rollout designed to build familiarity among players and maintain a steady stream of new content.
As part of the expansion, Egyptian Sun SE will debut exclusively on BetOcean in the US before rolling out to additional operators after a limited exclusivity period. RubyPlay said the title reflects its strategy of adapting proven formats for North American regulated markets.
New titles will appear in BetOcean’s main slots library, with featured placement in New Releases and Featured categories to support visibility and player engagement.
Executives detail online casino expansion plans
The partnership aligns with RubyPlay’s broader effort to scale across regulated real-money online casino markets in the Americas. The studio recently secured licensure in Ontario, expanded into Delaware through a partnership with RSI, and released content in Argentina through Casino Club.
“This launch underscores the strength of our collaboration with Ocean Casino Resort and highlights our focus on distinctive content that resonates in competitive markets,” said Dr. Eyal Loz, RubyPlay chief product officer. “We look forward to expanding our presence in New Jersey with additional titles in the months ahead.”
Ray Stefanelli, Ocean Casino Resort vice president of online gaming marketing, said RubyPlay’s catalog complements BetOcean’s content strategy and has already shown strong early traction. “Exclusive access to new releases, along with proven performers, allows us to deliver a differentiated experience and support long-term player engagement,” he said.
RubyPlay eyes broader US online casino growth
RubyPlay plans to continue adding new titles in New Jersey and may extend into additional licensed US online casino states as approvals progress. The rollout is taking place within New Jersey’s established regulatory framework — one of the largest online gaming markets in the country — giving the studio a meaningful foothold for future expansion.
