BetMGM Partners With NetGaming For Online Casino Content In Michigan

Written By Katarina Vojvodic on August 16, 2023 - Last Updated on November 29, 2023
Red Dice, Roulette Wheel and Poker Chips with BetMGM and NetGaming logos

It’s no secret that BetMGM Casino has been dominating the Michigan online casino market regarding revenue. One of the reasons for that is that BetMGM constantly aims to improve the quality of its games, keeping the most avid players interested.

This week, the US gambling conglomerate announced its latest partnership with games software developer, NetGaming.

According to the company’s press release, NetGaming games will be exclusively available on BetMGM Casino in Michigan, with additional slot titles planned to roll out in all states where it operates.

Oliver Bartlett, Director of Gaming at BetMGM, said in a company press release:

“At BetMGM we’re driven to offer players more choices and the most entertaining, fresh and exclusive content available on the market. We’re thrilled to be working with NetGaming, as they have an exciting portfolio of games that will appeal to our customers in Michigan and beyond.”

BetMGM Casino, the unique place that offers NetGaming titles

BetMGM Casino in Michigan is the first online gambling destination where players can access NetGaming’s portfolio in the US. Titles available at launch include:

  • 3 Wild Jokers
  • Skulls Gone Wild
  • The Shelby Online Video Slot

The Shelby Online Video Slot is a collaboration with NetGaming and the legendary car manufacturer Carrol Shelby. The medium volatility game has five reels and 30 pay lines, wild substitutions, a free spin feature, and a bonus game.

NetGaming is thrilled to launch in Michigan with BetMGM

NetGaming’s thrilling themes and gameplay add to BetMGM’s award-winning online casino, which is home to more than 1800 releases.

BetMGM also has an exclusive studio for live dealer games in Michigan. The casino has built the country’s largest state-by-state exclusive in-house progressive jackpot network and awarded over $100 million in progressive jackpots in 2022.

Pallavi Deshmukh, CEO of NetGaming, said: “We are thrilled to launch in Michigan with BetMGM. It’s a testament to our hard work over many years. Securing a long-term deal with the top iGaming operator in the US is extremely exciting, and we look forward to working with BetMGM to deliver entertaining games.

This is just the beginning of our relationship with BetMGM, as we intend to launch our content across the country as more states regulate.”

BetMGM continues to expand and lead the US online gambling space

FY22 data showed BetMGM remained the leader in online gambling with a 29% market share, continuing its growing success across sports betting. BetMGM’s share between sports betting and online casino was 19% across the markets in which it operates.

CEO Adam Greenblatt said he was pleased with his company’s significant progress during the first half of 2023. In the first six months of 2023, BetMGM produced $944 million in net revenue, an annual increase of 55%.

Last month, BetMGM also informed it had a 27% market share in iGaming, the largest of any operator in the US.

Apart from Michigan, you can play on the BetMGM online casino in:

  • New Jersey
  • Pennsylvania
  • West Virginia

There’s a big hope the New York online casino launch will happen soon. Other favorites to include online casinos are Indiana, Maryland and Illinois.

Recently, Rhode Island Gov. Daniel McKee signed a bill into law that legalized online casinos in the state. But only Bally’s will have a monopoly in that market.

Photo by PlayUSA
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Katarina Vojvodic

Katarina Vojvodic is a lead writer for PlayUSA who lives in Toronto. Vojvodic provides coverage of the US gambling industry with a focus on US online casinos. Previously, she covered Ontario’s online gambling industry for PlayCanada.com. Vojvodic holds a master’s degree in journalism from the University of Belgrade. Outside working hours, she can be found near the water with her husband and their two kids.

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