Pragmatic Play is expanding its partnership with Bally’s Interactive to help bring its Live Casino offering to US and international markets.
As a leading content provider in the online casino industry, Pragmatic Play’s Live Casino portfolio will become available to Bally’s players. This will help the company boast its online casino offerings in several key markets, including the UK and Spain.
What can Bally’s online casino players expect with Pragmatic Play addition?
As mentioned, the deal includes several titles from Pragmatic’s online casino portfolio, including:
- Sweet Bonanza CandyLand
- Boom City
- PowerUP Roulette
In a Pragmatic Play press release, Irina Cornides, Chief Operating Officer at Pragmatic Play, said she was excited to strengthen the company’s partnership with Bally’s:
“I can say from experience that Bally’s Interactive is a wonderfully creative and collaborative team who share our commitment to player entertainment and protection.”
Cornides continued: “With Pragmatic Play’s leading Live Casino portfolio being made available to Bally’s in all their active markets, even more players across their brands will be able to enjoy our growing range of immersive game shows and premium table games.”
Bally’s gets Live Casino offerings
Bally’s Interactive is the digital arm of Bally’s Corporation, which focuses more on the brick-and-mortar US casino side of things. However, as a whole, the company’s growing omnichannel presence of sports betting and online gambling continues to expand.
Recently, Bally’s Corp. announced its temporary Chicago casino could be open in roughly two weeks, pending regulatory approval.
Simon Field, Director of Live Casino Strategy and Development at Bally’s Interactive, said:
“Pragmatic Play has some of the most instantly recognizable Live Casino games on the market and with such an expansive, thrilling portfolio, we couldn’t be happier to be able to provide its content to our players.
It has a reputation for innovative and boundary-pushing games that keep players engaged and excited, so we’re confident our customers will thoroughly enjoy these new arrivals.”
Pragmatic currently produces up to eight new online slot games monthly while delivering Live Casino and Bingo games.
