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It’s a good time to be a hockey fan if you play online casinos in one of the country’s three biggest iGaming markets.
Caesars Entertainment (NASDAQ: CZR) and the NHL announced that the casino giant released “Caesars NHL Blackjack,” a live-dealer game available in Michigan, New Jersey and Pennsylvania that features live hands of blackjack, the NHL shield, a playing table that looks like a hockey rink.
Caesars noted in a press release it worked with game studio Evolution to bring the NHL-themed table game to life.
How will NHL Blackjack affect Caesars’ online casino revenue?
The launch of Caesars NHL Blackjack won’t have a huge impact on Caesars’ online casino revenue. Online slots generate most of the revenue that US online casinos earn.
That being said, the new NHL-themed online blackjack game should bolster the operator’s live online gaming revenue, particularly while the NHL playoffs are happening. Caesars Senior Vice President Matt Sunderland said in a Caesars press release:
“The launch of Caesars NHL Blackjack is an exciting moment that enhances our ability to provide our players with an eye-catching game custom to their interests. Adding the NHL Shield to our Live Dealer content is only the beginning as we continue to expand our partnership with the League to launch more NHL-branded iCasino games for our online casino platforms.”
A snapshot of Caesars’ online casino performance in MI, NJ, and PA
While Caesars has plenty of name recognition, it tends to take a back seat to competitors when it comes to state-by-state iGaming revenue. That being said, Caesars Palace Online Casino and Caesars Sportsbook & Casino tend to be among the top 5 iGaming revenue earners.
Caesars’ Michigan online casinos
In Michigan, Caesars partners with the Grand Traverse Band of Ottawa and Chippewa Indians to offer iGaming. The Grand Traverse Band earned $11.3 million in Michigan’s March 2024 online casino revenue.
That total was good for the fifth-highest in the state and accounted for a 5.3% share of the market.
Caesars New Jersey online casinos
NJ online casino customers brought Caesars’ two online casinos around $6.5 million in March 2024 gaming revenue. All but around $727,000 coming from slots and live-dealer games. The operator’s share of the state’s overall iGaming revenue of $197.1 million was around 3.3%.
Ceasars Pennsylvania online casinos
PA online gaming in March 2024 was a fantastic month for Caesars. The operator brought in around $10.4 million, good enough for fourth out of the state’s 11 online casino operators.
Table games, which include live dealer games like NHL Blackjack, accounted for around $2 million of Caesars’ online casino revenue according to a press release by the PGCB.
Additionally, Caesars’ online casino revenue in Pennsylvania grew 113.1% year-on-year. This represented the biggest annual growth percentage of any online casino operator last month.
In other news, a new study backed by the PGCB found that Pennsylvania online gambling participation is increasing. And the amount of money spent on online play is significantly more than at physical casinos.
