PlayUSA Specialties
Content and marketing strategy, news and evergreen editing, fact-checking, writer cultivation, SEO and marketing collaboration
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Ian St. Clair is a lover of words, vocal or written. Naturally, that makes Ian a great communicator and leader. Ian is curious and driven, always looking to improve, and always welcomes a challenge. Ian is authentic, possesses high-level emotional intelligence, and knows just when to crack a joke. A University of Northern Colorado graduate, Ian is now an expert in the US online gambling field, where he's been for over 5 years. Ian also has over a decade of journalism experience covering college and professional athletics, as well as the symphony and theater. Ian's a lover of history, news, and bacon. Oh, and tacos.
Content and marketing strategy, news and evergreen editing, fact-checking, writer cultivation, SEO and marketing collaboration
Ian has worked in the gambling industry since early 2020, prior to Colorado's launch of sports betting. He's managed sites for some of the largest online gambling markets in North America and now manages PlayUSA and GamingToday.
Ian has been a writer in some form or fashion since the early 2000s, when he started as a sportswriter covering the Denver Broncos. He has close to 10 years in newspapers, and now over a decade of experience in Internet marketing and SEO.
Ian has won numerous national, regional, and local awards for his newspaper writing. Ian's series on a local Cheyenne wrestler who broke his neck and later died won multiple awards, including first place at the Associated Press Sports Editors. He also won a first-place award for a feature on actors along the Front Range who portrayed Scrooge in plays from Cheyenne to Denver.
Welcome offers are the loudest marketing in gambling, and the least understood. A big headline number means little once wagering requirements, game restrictions, and expiry windows do their work.
MGM is weighing residential development on 70 acres between Borgata and Harrah’s in Atlantic City, signaling a new use for casino-owned land
A new market forecast projects global online gambling revenue will reach $326.3 billion by 2035, with the US market to keep expanding
Indiana and Maine push the sweepstakes casino ban count to eight as lawsuits and California rules widen pressure on vendors
A traveler won a $3.3 million Wheel of Fortune slot jackpot at Harry Reid International Airport in Las Vegas over the weekend
Two Missouri lawsuits challenge Attorney General Catherine Hanaway’s crackdown on disputed gaming machines